The Fuerte Group Hotels company, within the framework of its Corporate Social Responsibility and through Fuerte Foundation, has been carrying out a fund-raising campaign called “Euro Responsable” since 2013, by suggesting to each client at the time of checkout, the voluntary donation of one euro on their invoice.
The aim is to use it both to finance the social programme for the transmission of values through sport, called PIVESPORT, and to help a women’s basketball team in Andalusia.
At Fuerte Foundation we believe that these values are fundamental to promote the coexistence and the development of school-age children.
The programme has been developed not only in locations such as Marbella, Malaga, Estepona, Grazalema and Logroño, but also has already crossed our borders to Chile.
This way we are able to contribute our grain of sand to re-establish values of social peace, reduce social inequalities and, in short, favour a more inclusive and fairer education.