The Fuerte Foundation(which takes its name from our first Hotel, El Fuerte), was first conceived as a logical progression of the values that have been an important point of reference at the very heart of this family business for more of 50 years (1957). These values are perfectly summed up by the motto of our company: "Caring for people and the Environment".
Fuerte Hoteles is committed to providing a space for any activities that promote the development of social and cultural environments in the areas where their hotels are located.
The foundation’s aim is to develop human social and cultural aspects by promoting activities that involve social actions and by cooperating with development.
It will also promote the organisation of cultural events that place an emphasis on the value of anything that is natural and authentic. We have dubbed this concept "Back to the Source".
This is Fuerte Hoteles' way of turning corporate social responsibility into something of their own by applying a philosophy of Responsible Tourism to their hotels, a field in which they are pioneers.
This philosophy gives Fuerte Hoteles a certain ethical demeanour, supported by the transparency of their environmental and social activities.
If you want to help us with this cause, we have set up a participation process that accepts voluntary donations for environmental recovery and development projects, as well as for social activities and development cooperation.
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